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  ASKUA member  

Union purposes

ASKUA as close to the former business partners, and join the business interests of a firm alliance has been our efforts in doing, but more importantly for business and joining coexistence and seeking win-win interaction position.

Experience tells us that only "coexistence interactive win-win" will have long-term stable development of enterprises, which is one of our most bASUKAc business concepts.

Union demands

  1. Being honest and trustworthy, legitimate business, a hard-working, pioneering character;
  2. Jiefang industry love to have some understanding of Jiefang industry market, investor confidence;
  3. Have a certain business management experience and good quality;
  4. With the spirit of cooperation, Asai home brand confident that the sustained development of brand awareness strategies;
  5. Willing to accept the training and operational guidance headquarters oversight, a legal documents;
  6. Good physical condition, energetic, enterprising spirit is strong.

Siting requirements

  • Cities --
    Urban population 800,000 or more, shops in the area of 60 square metres or more. Category or class sections, independent busy street shops;
  • Prefectural-level cities --
    Urban population 300,000 or more, shops in the area of 40 square metres or more. Category or class sections, independent busy street shops;
  • County cities --
    Urban population 200,000 or more, shops in the area of 30 square metres or more. Category or class sections, independent busy street shops;
  • Economic Jiangzhen --
    Urban population of over 100,000, more than 20 square metres in area shops. Lot local category, the independent busy street shops.

Union support

  1. Brand support : the use of the club uniform set VI ASUKA home systems, including business cards, envelopes, writing pads, overalls, signs, labels, marking the series, as well as marketing and promotional materials;
  2. Training support : ASUKA furniture a perfect training system, to provide a system of professional training licenses guidance includes posting training, a management technologies;
  3. Logistics support : corporate distribution system integrity, and efficiency, and the implementation of the ERP project is to enable enterprises more rational allocation of resources, more efficient logistics operation. Headquarters with former concentration purchase business to reduce costs and ensure supply availability and provide rapid distribution;
  4. Advertising support : Headquarters in a timely manner in accordance with a planned marketing strategy, advertising strategy. ASUKA home is implementing a strong brand strategy works to enhance brand visibility and Meiyudu promote union business marketing;
  5. Marketing strategy support : through effective integration ASUKA home sales strategies have been further enhanced. Permanent member companies can share corporate headquarters marketing strategy, including a series on marketing to help form;
  6. Protection support : Companies take reasonable cloth points, franchising policy, the regional security alliance to operate privileges, and resolutely stop the illegal operations;
  7. Market analysis support : assistance in the field of joining the market survey to assess the exclusive venue, with lots window, and a feASUKAbility analysis of the competitive environment to ensure successful introduction brands market;
  8. Off to support : ASUKA nearly 70,000 square metres of new large manufacturing base to be in operation, its powerful off the market to ensure that they meet the overall demand for the timely supply of products;
  9. Quality assurance : ASUKA home products strictly follow the ISO9000 international quality management system standard, the new technology is even more advanced modern production base, more standardized management for the continuous upgrading of product quality and a solid foundation to ensure the provision of quality products;

Joining responsibility

  1. Legitimate business, honesty, trustworthiness;
  2. ASUKA area in the home department is responsible for the maintenance of image, business promotion;
  3. In stores or shopping malls to be operating ASUKA home run retail business;
  4. Strict implementation of the company's pricing policy;
  5. Compliance with the company "after the first paragraph goods" orders payment;
  6. Actively cooperate with the company's training and on-site guidance arrangements;
  7. Actively participate in and support the implementation of the various companies planning promotional activities;
  8. Company sales and inventory reporting regularly to the true situation;
  9. Jointly safeguard ASUKA home brand, the market trades reported to ASUKA home counterfeit products, imitation phenomenon;
  10. Take strict measures conservative company trade secrets;
  11. Accept corporate headquarters management, and strict implementation of ASUKA home operating standards.

Joining procedures

  1. ASUKA companies applied for membership of understanding the situation and join conditions are "ASUKA family member manual";
  2. Fill out the "join applications," to the letter, fax or e-mail message headquarters, while photocopies of identity cards, development plans, preparing shops photographs, internal plans, street sketch performed headquarters;
  3. Headquarters for the first instance, the review of eligibility, by telephone, fax or mail to the applicant and to recognize licenses issued;
  4. To join the company headquarters to visit and interviews cooperation matters;
  5. Headquarters personnel inspect alternative shops;
  6. Joining accreditation comprehensive assessment;
  7. Applicants sign shop lease contract, complete the relevant licence to prove;
  8. Signing of the "ASUKA home franchising licenses agreement," pay bond;
  9. Shop decoration and began training staff;
  10. Shop inspection, staff appraisal;
  11. Headquarters are authorized to join the franchising qualifications, and to assist business plan preparation;
  12. & business;
  13. Headquarters for the follow-up stabilization services guidance.
Copyright Zhejiang ASUKA Household Textie Co.,Ltd. Hangzhou ASUKA Down Products Co.,Ltd. All Rights Reserved
Tel:0571-88111651 Fax:0571-88112459 Service hotline :0571-88114432 Email:hzasuka@mail.hz.zj.cn